{"id":2243,"date":"2010-03-10T15:44:46","date_gmt":"2010-03-10T22:44:46","guid":{"rendered":"http:\/\/envirobeat.com\/?p=2243"},"modified":"2010-03-10T15:44:46","modified_gmt":"2010-03-10T22:44:46","slug":"u-s-cap-and-trade-rebranded-pollution-reduction-reuters","status":"publish","type":"post","link":"https:\/\/envirobeat.com\/?p=2243","title":{"rendered":"U.S. cap and trade rebranded pollution reduction | Reuters"},"content":{"rendered":"
‘ Reuters – Like a savvy Madison Avenue advertising team, senators pushing climate-control legislation have decided to scrap the name “cap and trade” and rebrand their product as “pollution reduction targets.”‘<\/p>\n